After retiring from competitive golf, Jones collaborated with Alister MacKensie to build and design the famous Augusta National Golf Club. Like many other white Southerners from the era, Jones was a segregationist, and Augusta remained a white-only club until finally accepting a black member in 1990.
In 1934, Jones founded the Masters Golf Championship at his home course in Augusta, which has since become one of golf's major tournaments. Jones would play in the Masters for fun but he never came close to winning it. Instead, Jones enjoyed retirement and his burgeoning law practice.
Bobby Jones not only was one of the best golfers who ever lived, he also helped establish the standard of sportsmanship that sets golf apart from many other sports. At the U.S. Open in 1925, he called a two-stroke penalty on himself for moving the ball with his club. The officials asked the crowd if they saw the ball move, which they didn't. Leaving it up to Jones to make the call, he assessed himself the penalty. He would lose the tournament by a single shot. During an interview following the tournament, he was asked if he would do that again. He simply said, "I would."
Death and Final Glory
Bobby Jones died on December 18, 1971, after having been diagnosed with syringomyelia, a painful condition that restricted him to a wheelchair. Three years following his death he was posthumously inducted into the World Golf Hall of Fame, now in St. Augustine, Florida. He has since been portrayed in the films Bobby Jones: A Stroke of Genius and in The Legend of Bagger Vance.