Yonex drivers feature a high COR that translates to greater distance on mishits, making them extremely consistent and forgiving. Yonex drivers also create a higher swing speed than opposing models by utilizing a nano-high speed shaft that places more weight toward the club head. Yonex irons benefit from carbon nanotube technology that increases strength and resiliency. This process improves energy transfer during the swing and ensures maximum impact speed.
While Yonex golf equipment possesses all of the latest technology, there are more user-friendly clubs on the market. Yonex offers a handful of variations in each of its three models of drivers and irons, but many competing companies have a much broader product line. Because of Yonex's limited options, consumers might experience difficulty finding the ideal configurations for their equipment.
Yonex struggles to compete against the golf industry's leaders but has found a niche by producing equipment that maximizes the latest technologies available. But consumers can often find better value and expanded product lines elsewhere because of Yonex's focus on advanced offerings and thin product line.